How to Get More Visitors to Your Site

February 17, 2010

If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!I’ll begin here by pointing out that getting the highest possible number of visitors to your site isn’t necessarily what you should be aiming for. It’s usually much better to get a small number of highly targeted prospects to your [...]

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Why it Pays to be Picky

February 11, 2010

Most small business owners don’t have any real idea of who their ideal customer is. They are happy to do business with whoever comes along. The problem with this is that they end up being far to general with their marketing efforts and so don’t strongly appeal to any one type of person. With such [...]

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Add Value, Don’t Cut Prices

February 10, 2010

When times get tough or when a market is particularly competitive most businesses will respond by cutting their prices as much as they can. This is actually really dumb. In most cases price is rarely the main factor in a customer’s decision to buy. It may be a factor, but it’s usually not the main [...]

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Article Marketing – Is it Worth it?

February 5, 2010

Article marketing can be a great way of promoting your site, best of all it also needn’t cost you a penny. When writing articles for submission to article directories, of which there are many, you should not be concerned with trying to hard sell your product or service. Instead it’s best to focus on providing [...]

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Setting The Barriers Low

February 2, 2010

If you go on a blind date and ten minutes in your prospective sweetheart starts to plan when you’re moving in together, getting married and having kids, would you be put off by this? Of course you would! You don’t make a big commitment to somebody before you really get to know them. If they [...]

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5 Top Tips for Marketing With Social Networking

January 28, 2010

Social Networking sites, such as Twitter, Facebook and Myspace, are often hyped up as the best way to market your business. Whether this is the case or not will depend largely on the nature of your business and who your potential customers are. Social networks could be a fantastic way to keep in touch with [...]

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